How to Layer Ursa Major Face Products Correctly

By Ursa Major Skincare | Published: 2026-10-17

Category: How-to Guides

Learn the correct order to apply Ursa Major face products for maximum effectiveness. From cleanser to moisturizer, follow these simple steps for a balanced routine.

Quick answer

Layer Ursa Major face products from thinnest to thickest consistency: start with a cleanser like Fantastic Face Wash, then apply any toner or treatment, followed by serum, and finish with a moisturizer like Fortifying Gel Moisturizer. This order ensures each product absorbs properly and delivers its intended benefits.

Why layering order matters

Applying products in the right sequence helps each formula absorb without interference. Thinner, water-based products should go on first; thicker, oil-based ones seal everything in. With Ursa Major's clean, forest-powered formulas, following this logic keeps your skin balanced and hydrated without pilling or irritation.

Morning vs. evening adjustments

Your morning routine typically includes a gentle cleanser, a lightweight moisturizer, and sunscreen. In the evening, you can add a treatment or serum after cleansing and before moisturizer. Ursa Major's Fortifying Gel Moisturizer works well in both routines because of its non-greasy, all-day hydration.

Step-by-step layering guide

Step 1: Cleanse: Start with a gentle foaming cleanser like Fantastic Face Wash to remove dirt, oil, and impurities. Rinse with lukewarm water and pat dry. Common mistake: using water that's too hot can strip natural oils. Stick to lukewarm.
Step 2: Apply toner or treatment: If you use a face tonic or treatment, apply it after cleansing while skin is still slightly damp. This helps balance pH and preps skin for serum. Wait about 30 seconds for the toner to absorb before moving to the next step.
Step 3: Apply serum: If your routine includes a serum, apply a few drops to your face and neck. Serums are concentrated and should go on before moisturizer. Checkpoint: serums should be fully absorbed before you layer moisturizer on top.
Step 4: Moisturize: Finish with a moisturizer like Fortifying Gel Moisturizer. Its lightweight gel texture locks in hydration without feeling greasy. Common mistake: applying moisturizer too soon after serum can dilute both. Wait until serum feels dry to the touch.

Products that fit the routine

Fantastic Face Wash: Fantastic Face Wash is a super-fresh foaming cleanser that delivers a deep, satisfying cleanse without stripping your skin. It preps your skin for the next steps by removing dirt and oil without leaving it tight or dry.
Fortifying Gel Moisturizer: Fortifying Gel Moisturizer is a lightweight gel moisturizer that soothes and balances skin while delivering all-day hydration. Its fast-absorbing texture locks in moisture without feeling heavy, making it an ideal final step for both morning and night.